Here are some good articles on writing good Tweets that encourage engagement:
- article on twitter.com
- article on bufferapp.com
- article on ragan.com
- article on lorirtaylor.com
- article on huffingtonpost.com
-
Tracking Campaigns in Analytics
source: https://moz.com/blog/why-google-analytics-tagging-matters-whiteboard-friday
Google Analytics Event Tracking Real-Time Buggy
After much too much time figuring out how to implement event tracking on Google Analytics Universal, I think that perhaps I’ve come to something of a conclusion— its “beta” and buggy.
The code that I used to implement it on a link was as follows:
<a href="#" onclick="ga('send', 'event', 'button', 'click', 'nav buttons', 4);"> Link Text </a>The first issue, was understanding how the code needed to be written as compared to the syntax for event tracking in Google Analytics classic. I must admit I’m not a javascript guru, so I rely on documentation. The code above hopefully will save someone some time.
The second thing was that once implemented, it doesn’t work consistently across all browsers. At least I couldn’t get it to work, until I found a post that suggested that I install Google Analytics Debugger. As soon as I installed it, the event tracking in real-time worked across Firefox, Safari, and Chrome, (where before that, the tracking was only working in Firefox.) When I say it’s working across all browsers, I don’t mean consistently. It works if I try really hard to make it work… patiently waiting for the browser to be fully active, checking the real-time overview to make sure it sees me, and then test the event.
I would say it was just me or my computer, but this inconsistency problem was happening with my students, where some students had it working across browsers, and others only one browser.
Writing Posts for Your Site
In addition to going out and having a personal experience, there are other ways in which you can add content to your site. The following articles describe how you might approach writing blog posts:
- http://www.rohitbhargava.com/2011/03/the-5-models-of-content-curation.html
- http://www.rohitbhargava.com/2009/09/manifesto-for-the-content-curator-the-next-big-social-media-job-of-the-future-.html
- http://moz.com/blog/content-curation-guide-for-seo
- http://moz.com/blog/social-media-curation-guide
I’ve added a spreadsheet in the course drive, organized by site and student name. You are required to document your 2 weekly posts, and state the type of article you have written based on those described above. Understanding the concepts is necessary, and will be on the final exam.
WordPress Settings: SEO
The following link will take you to the post describing how to best set up WordPress so that it will be search engine optimized.
http://www.slicksurface.com/blog/2008-10/setting-up-wordpress
